A management routine for people who still do the work
One payment. Emailed to you straight away, with no subscription.
A great deal of management advice was written for companies with a team dedicated to managing. Anyone running a small operation does not have that luxury.
This book cuts the excess and keeps what fits inside a real working week.
A practical route to getting artificial intelligence working in your daily operation, with no coding required.
From your first advert to a campaign that scales: account structure, creative, audiences and reading the numbers.
A method for arriving at a price from cost, margin, perceived value and what the market will actually bear.
